Singapore 20th June 2013
I am probably a bit behind times, but today I found out that the QR Codes have now officially made it to the lighting manufacturer’s world. QR stands for Quick Reference code also known as a matrix barcode. I think you have all seen these little black squares against a white back ground which can be read by an imaging device such as a camera or mobile phone. It provides you information of that product or event by directing you to a specific website. You can down load apps for that onto your IPhone. While I thought that this was mainly used in the commercial and marketing arena, I found out today that some lighting manufacturers are now imprinting some of their products or components with this QR code. In this particular case a QR code was embedded in the COB LED that was used in a down light. Similar to the well-known barcode it also had a number code. While I was not able to personally check the link and information it provided I understand that this QR Code will give you all the technical information, quality standards as well as the history of the product; in other words; where it was manufactured, by whom and when. It further should allow you to track all the production information, the performance/ quality data of the product and so on.
Is this just another technology gadget or a serious application? I think that it probably has a serious function and also shows a manufacturers attitude to responsibility. I am pretty sure that I will not find a QR Code on a “china” made product…So it could be seen as a declaration of quality and reliability as well as an acceptance of ownership to the product or component in question by its manufacturer.
I can imagine that if used reversely, by tracking sales, it could provide the manufacturer with information where their products end up, giving them some geographic and application information. To be followed…
Light Watch 4-110: Images from the QR Codes